Geoff Bloom has provided commercial and regulatory advice to the health, life sciences and aged care industries for over 20 years. He also advises on privacy and freedom of information law.
Geoff has worked most of his career as a partner in private practice but has also worked in the public service (NSW Health, as a Principal Legal Officer), and for a health community-based organisation (AIDS Council of NSW).
Clients appreciate Geoff’s capacity to find a pathway through complex regulation, commercial nous, and good humour.
He has taught Medical Law at the Law School of the University of NSW.
Geoff’s expertise includes:
- Commercial agreements on complex health regulatory issues
- Regulation of health services, including IVF, pharmacy, radiology, pathology, telehealth, optometry, and cosmetic injectables
- Therapeutic goods regulation (medicines, medicinal cannabis, medical devices and biologicals)
- Clinical trials
- Client representation to health, life science and other regulators
- Advertising of health services and therapeutic goods
- Prohibited practices regime for pathology and imaging providers
- Reimbursement: Medicare and private health insurance
- Code of conduct complaints and appeals
- Freedom of information
- Aged care and disability
- Preparation of procurement agreements for IVF providers to acquire donor eggs and sperm from overseas donor gamete banks.
- Preparation of a template Master Services Agreement and related documentation for a leading contract research organisation.
- Assisted prominent medical research organisation to transfer affiliation from one university to another.
- Representing owners of medical centre groups responding to prohibited practices investigations by Medicare on pathology leases.
- Advice to pharmacy business franchisors, and liaison with Pharmacy Councils, on transfers of financial interests.
- Privacy Impact Assessments, eg, for Medicare on security aspects of My Health Record.
- Advice to government agency on legal and policy measures to address exit block from inpatients remaining in hospital who should be in aged care.
- Representing aged care provider in obtaining multi-million dollar entitlements initially denied by the Department of Health and Ageing.
Professional Memberships / Accreditation & Activities
- Author of CCH Pinpoint® Privacy Law, billed as the most comprehensive guide in privacy law available in Australia, 2015-
- Member of Law Council of Australia’s Privacy Law Committee, 2012-
- Member of the Editorial Committee of the LexisNexis Privacy Law Bulletin, 2012-2020
- Recognised in Best Lawyers in Health & Aged Care, 2009-, Life Sciences Practice, 2012-, and Privacy and Data Security, 2015-
- Legal member of NSW Ministry of Health’s NSW Population & Health Services Research Ethics Committee, 2017-2021
- Health & Life Sciences ,